2021 Cycling Poster The Call of the CobblesFizik
Hand numbered letterpress 50x70 art poster, printed from traditional wood
Each year, cycling's Cobbled Classics mark the beginning of the race season as riders compete for victory and glory across some of the sport's toughest single-stage events. Battling the elements, uneven terrain and unwavering competition, those bold enough to take to the start in Paris or cross the finish line in Liege join more than a century of tradition as they answer the call of the cobbles.
In conjunction with the new Les Classiques limited-edition shoes, our Tempo Overcurve R4 road shoes updated with design inspired by the mud and dust of these gritty Spring Classics, we introduce the latest fizik artist print, "The Call of the Cobbles".
Centred around a simple call to action and printed using classic letterpress techniques, "The Call of the Cobbles" combines boldness with tradition, much like the Cobbled Classics themselves. To celebrate such a rich race history and capture the spirit of Les Classiques, we enlisted the help of an equally historic institution: Tipoteca Italiana. Part museum, part archive, part printer's workshop, Tipoteca Italiana is housed in a former hemp mill just north of Venice and serves as a space for educating visitors and preserving traditional Italian printing equipment, practices and knowledge.
Guided by this knowledge, we created "The Call of the Cobbles" using centuries-old methods to honour some of cycling's most historic and celebrated races. Along with the special-edition Les Classiques shoes, our latest print is available now in limited numbers for any rider ready to answer when they hear the cobbles call.